What we do - Bright - A design agency for nonprofits

Since 2007

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What we do

As a full service design agency, our focus is on the execution of purpose-led brands

We build brands, develop websites & digital tools, and design report for nonprofits, government agencies, NGOs and foundations.

Our extensive experience in working on for-purpose projects allows us to position organisations and produce work that builds awareness and inspires action.

Services

Brand strategy

Everything we do is built on an audience-first approach, because without understanding your people, strategy falls flat. We begin every project by digging deep into your organisation, sector, and audience. Who are you supporting? What do they need, want, and expect? How do they engage with services like yours, and how can we help you reach them more effectively? Our brand strategy services include audience and stakeholder research, competitor analysis, positioning, brand architecture, key messaging, and tone of voice development. We work closely with your team to define what you stand for, clarify your purpose, and shape a brand that’s not only fit for now, but built for the future.

Brand identity

Your brand identity is more than your logo. It’s the face, voice, and personality of your organisation. We create visual identities that do more than look good; they communicate clearly, resonate emotionally, and set you apart in your sector. From colour palettes to type systems, logos to graphic elements, we craft each component to reflect your organisation’s values and connect with your audience. Our brand identity work is always informed by strategy and includes full visual systems, brand guidelines, templates, and real-world applications to ensure your brand is consistent and confident wherever it appears.

Graphic design

Good design should always have a purpose, and that’s exactly how we approach it. We don’t do one-size-fits-all solutions. Every design project is shaped around your audience, objectives, and message. Whether we’re designing an annual report, a campaign suite, or everyday marketing collateral, our focus is on clarity, creativity, and connection. Our graphic design services span publications, brochures, social media assets, signage, presentation decks, infographics, and more. We combine bold ideas with thoughtful execution to ensure every piece of design serves a clear purpose and strengthens your brand.

Web & digital

Strong digital experiences start with smart design. We design and develop websites and digital tools that not only look the part, but function beautifully across devices, platforms, and user needs. Our digital work is grounded in strategy, shaped by user experience thinking, and always led by content. From small campaign microsites to full organisational websites, we deliver projects end-to-end, including wireframing, UI/UX design, development, content strategy, CMS setup, accessibility considerations, and secure hosting. We think through every interaction to ensure your digital presence is as engaging as it is effective.

Experience

We work across a range of sectors covering organisations, government departments, foundations and movements of all shapes and sizes.

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Mental Health + Education + Disability + Homelessness + Sustainability + Eating Disorders + Domestic Violence + Alcohol & Other Drugs + LGBTQIA + Families & Children + Community Health + Young People + Social Housing