Sector: Volunteering, Aged Care
Easy Care Gardening connects volunteers with older people in the community. By helping older residents to maintain safe and sustainable gardens, they are enable to live fulfilled lives at home for longer.
We were engaged to build a new brand identity (with only subtle changes to the existing logo allowed) that reflected both the volunteering aspect of what Easy Care do, but also the space they work in. Candid, personable imagery and bright, bold colours alongside supporting graphic elements bring this one together nicely.