The blog.

News, views and other bits and pieces. Proudly brought to you by the team at Bright.

The Difference between Branding and Marketing

Posted by Paul Munro  |  17 Mar 2018

I must start by stating that we are not a marketing agency, and that we do not offer marketing strategy as a service. We are a design agency, but have learnt over the years that strategy is a very big part of what we do. Our passion is to shape brands for organisations that make a difference, and as an agency our focus is the execution of a brand across design-focused channels.

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The NDIS: New territory for Service Providers

Posted by Ben Griffiths  |  10 Jan 2018

On 1 July 2016, the National Disability Insurance Scheme (known as the NDIS) was introduced around Australia. The NDIS is considered to be a major reform to the way in which disability care and support is funded.

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We’ve moved, again!

Posted by Paul Munro  |  11 Mar 2017

We love Sydney, and we loved working in Surry Hills, but in November last year an opportunity was presented to us that we could not pass up.

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Our New Space

Posted by Ben Griffiths  |  16 Jun 2016

According to Forbes Magazine, the average person will spend a total of 92,120 hours working, which is an average of 50 years at work!

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Your Brand Story

Posted by Paul Munro  |  26 Jan 2016

We’re slightly obsessed with branding. If brands were cats, we’d be cat-ladies.

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